Websites

General enquiries regarding the University’s web presence | Advice and support on the design and layout of decentralised websites | Web editorial services
Kay Müller, MA
Tel.: +43 662 8044-2022 | E-Mail:

Each organisational unit of the University of Salzburg has its own page group (the web presence of an organisational unit) within the University’s CMS (Content Management System). In addition, page groups can also be created for projects or working groups.
Editing permissions can only be granted to individuals holding a staff or project account at the University of Salzburg.
 Further information on working with the CMS is available via the Intranet (login required).

Content is managed through the University’s central Content Management System (CMS). Based on WordPress, the CMS implements the University of Salzburg’s corporate design while also ensuring compliance with accessibility requirements and standards.

 Training courses, step-by-step guides and information on access permissions are provided by the IT Services via the University Intranet (login required).

All page groups (and the pages within them) in the University CMS are subject to the University of Salzburg’s Corporate Design guidelines.

For questions regarding editorial content, page structure or layout, please contact the Online Editorial Team at .

In addition, the University Intranet (login required) provides guidance and resources on:

•  Design guidelines for CMS news articles
•  Page hierarchy and content structure guidelines
•  Content elements for the visual design of pages within the University CMS

Further information on the features and functionality of the CMS can be found in the  support resources provided by the IT Services via the Intranet (login required).

To ensure a consistent and recognisable public presence, the operation of externally hosted websites associated with the University of Salzburg is permitted only in exceptional circumstances. In most cases, externally hosted websites are also required to comply with the University’s Corporate Design (CD) guidelines. In addition, all websites must adhere to the requirements of the EU General Data Protection Regulation (GDPR).

Externally hosted websites may be operated in the following cases, subject to approval by the Departments of Communications and Fundraising, IT Services, and Data Protection:

1. Collaborative projects with other universities in which all partners participate on an equal footing and where the project therefore cannot be presented under the corporate design of a single institution. If the University of Salzburg acts as the lead institution, the project should generally be presented in accordance with the University’s  Corporate Design.
2. Conferences or academic events organised by a scholarly or professional association in cooperation with a unit of the University of Salzburg. In such cases, the event website may be designed in line with the corporate identity of the respective association.

For technical support relating to the University’s CMS, please contact the IT Services team.

For enquiries regarding data protection, please contact the University’s Data Protection Officer.

Use of the University Logo:

1. The University’s word-and-image mark (logo) must always be displayed on websites representing a unit of the University of Salzburg.
2. The logo must always be positioned in the top left corner of the website. Specifications regarding minimum size and placement can be found in the Corporate Design guidelines.
3. The University logo must not be altered in any way. The word mark and visual mark may not be used separately, except in the context of social media.
4.  Further information on the University’s word-and-image mark is available via the Intranet (login required, in German).

Independent Logos (Internal Secondary Logos):

1. As a general principle, University units are not permitted to create or use their own logos (internal secondary logos). This includes all word marks and combined word-and-image marks.
2. Exceptions, for example in the case of collaborative projects with equal external partners, are permitted only with the explicit approval of the Rectorate.
3. The use of secondary logos is not permitted for faculties, University centres, institutes, research projects of any kind, degree programmes or teaching initiatives.

Colours:

1. Only colours that conform to the University of Salzburg  Corporate Design may be used. Websites should primarily be designed using the University’s primary green colour as defined in the Corporate Design Manual.
2.  Further information on colours and colour specifications is available in the Intranet (login required).

Typography:

1. As with printed publications, websites of the University of Salzburg must use the University’s designated typefaces, Franklin Gothic and/or Cambria. The sans-serif typeface Franklin Gothic is particularly suitable for body text, while the serif typeface Cambria can be used to create visual emphasis in headings.
2.  Further information on the University’s corporate fonts is available in the Intranet (login required).

A website operated in the name of the University of Salzburg requires careful compliance with data protection and media law requirements, not least in view of potential liability issues. This serves to protect both the rights of website users and the University itself from legal risks.

Prior to publication, consultation with the University of Salzburg’s Data Protection Officer is strongly recommended. Particular attention should be paid to requirements relating to:

• Legal notice (Imprint) obligations
• Cookie settings and consent management
• GDPR-compliant privacy policies and data processing practices

Ensuring compliance with these requirements is an essential prerequisite for the operation of externally hosted websites associated with the University of Salzburg.

The Online Editorial Team at the Department of University Communications provides editorial support and advice on the creation, revision and optimisation of web content. For assistance, please contact .